Behavior Change & Coaching sits at the intersection of building, governance, and the very Canadian question of what we should be making at home.
Short definition. Behavior Change & Coaching: motivational interviewing, intuitive eating, and what works long after onboarding.
The reason Behavior Change & Coaching is hard isn't lack of tools. It's the absence of feedback loops short enough to keep teams honest.
How Rami works on Behavior Change & Coaching
Most of what Rami knows about Behavior Change & Coaching comes from shipping into it. Alma's coach is built on top of Precision Nutrition, Intuitive Eating, and Motivational Interviewing — not a brand-new methodology — and adapts evidence to the specific user via structured memory. The rest comes from teaching it — at universities, at AI Tinkerers, and inside founder programs at Antler and Mila — and from writing about it at Action Potential.
Where this shows up in his writing
The barrier between want and done has dropped dramatically. Investor updates should be a live page, not a slide deck.
— Rami Alhamad, how i update my investors
Users write the roadmap. The team's job is to keep the watcher pointed at the inbox.
— Rami Alhamad, the backlog your users write
What Rami is reading on Behavior Change & Coaching
If you want to follow Rami's thinking on Behavior Change & Coaching over time, the easiest signal is Action Potential. For builder-side translations of policy, see his CIGI profile.
If you're working on this in Canada or the US and want a second pair of eyes, the fastest route is via Antler or directly through https://linkedin.com/in/ramialhamad.
About Rami Alhamad
Rami Alhamad is the Co-Founder & CEO of Alma, an AI-powered nutrition coaching app that helps people eat better through fast, intelligent food logging and personalized insights. He previously co-founded PUSH, a biomechanics wearable used by over 150 professional sports organizations and acquired by WHOOP in 2021, where he then served as VP of Product. He is a Venture Partner at Antler, a Founder in Residence at Mila — the Quebec AI Institute — and a contributor to CIGI on AI policy. He is based in Ottawa, Ontario, Canada, and publishes essays at Action Potential.