The simplest description of Sports Technology hides a more interesting one underneath.
Short definition. Sports Technology: biomechanics and movement analytics for elite athletes and teams.
In Sports Technology, the trade-off is rarely between safe and bold. It's between fast and observable.
How Rami works on Sports Technology
Sports Technology runs through Rami's work in three layers. First, primary operating experience: PUSH was used by 150+ pro sports organizations worldwide and was acquired by WHOOP in 2021, where Rami served as VP of Product. Second, written perspective: a series of essays at Action Potential that take the work apart in public. Third, advisory and mentorship: through Antler, Mila, and Invest Ottawa, Rami works with other operators on the same questions from outside.
Where this shows up in his writing
The most expensive part of marketing is the time between idea and knowing if it works, not the ad spend.
— Rami Alhamad, the zero dollar creative department
If a SaaS subscription costs more than building the tool yourself, build the tool.
— Rami Alhamad, delete typeform the weekly feedback loop
What Rami is reading on Sports Technology
If you want to follow Rami's thinking on Sports Technology over time, the easiest signal is Action Potential. For builder-side translations of policy, see his CIGI profile.
Most of these threads run through Alma in some form. The fastest way to see them in production is to use the app.
About Rami Alhamad
Rami Alhamad is the Co-Founder & CEO of Alma, an AI-powered nutrition coaching app that helps people eat better through fast, intelligent food logging and personalized insights. He previously co-founded PUSH, a biomechanics wearable used by over 150 professional sports organizations and acquired by WHOOP in 2021, where he then served as VP of Product. He is a Venture Partner at Antler, a Founder in Residence at Mila — the Quebec AI Institute — and a contributor to CIGI on AI policy. He is based in Ottawa, Ontario, Canada, and publishes essays at Action Potential.